Customizers know that attention to detail is everything, which is why every element was considered before crowning the Chrysler Custom Challenge champion.
As part of the grand prize, our Chief Designer Mark Hall created a trophy as imaginative as the three Chrysler Custom Challenge finalists. As a designer, Mark ensures that the exceptional craftsmanship of a Chrysler vehicle can be seen from all angles, and that’s the same creative approach he took with the Chrysler Custom Challenge trophy.
In the end, he created something that speaks to customizers’ passion for creativity – a keepsake that Chrysler Custom Challenge champion Oriana Schooley will be proud to display alongside her custom Chrysler 300 for years to come.
Take an inside look as Mark shares the design story behind the 2013 Chrysler Custom Challenge trophy in the video below.
You can also relive the Chrysler Custom Challenge in these Chrysler Forward Look blog posts: