Chrysler Custom Friday

This past March, more than 125 Chrysler 300 owners gathered to compare customized rides at the Eighth Annual Spring Fest, an event in Southern California inspired by and celebrating Chrysler Group vehicles built on the Chrysler LX full-size rear-wheel-drive automobile platform. The Forward Look team was in attendance to document the event in a series of interviews conducted with as many Chrysler customizers as time would allow.
Over the course of the next couple months, we will present those interviews in a new blog series called Chrysler Custom Friday. For our inaugural post, we give you Nik Foley from San Diego, California.
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Chrysler Forward Look: Tell us a little about the vehicle you brought to this year’s Spring Fest.
Nik Foley: I brought my 2006 Chrysler 300c. It’s been seven years since I picked it up, and every day I can’t wait to get up in the morning to drive to work. It’s just fun.
CFL: What about the Chrysler 300 specifically appeals to you?
NF: I fit comfortably in it, being that I’m 6’6. It’s a big enough car, and it’s wide enough for my shoulders. Equipped with the 5.7-liter engine, the car is packed with genuine power. There is no sacrificing performance for size with the Chrysler 300.
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CFL: So how long did it take you to pick out this specific package?
NF: About seven years. It’s been more of a marathon than a sprint. I started modifying parts here and there, from halo rings to vinyl decals and suspension work. I truly made it my own. A couple years ago the Chrysler brand utilized the campaign slogan, “this is your canvas, make it your own.” I took that to heart, and I did what suited me, making my car completely unique.
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CFL: What advice can you give to someone just starting out or wanting to get into the hobby/career of customization?
NF: Have a vision. It doesn’t matter to what extent you wish to modify your car. Start by choosing to either emphasize styling or focus on performance. There are so many avenues you can take, and it’s up to you to choose. Most importantly, have fun with it and always experiment with new things.
Stay tuned to Forward Look for additional installments in the Chrysler Custom Friday series. To see more customized Chrysler vehicles, be sure to check out the Chrysler Custom Challenge on Facebook, where more than 100 customizers have proudly displayed their custom Chrysler vehicles. One will be named the 2013 Chrysler Custom Challenge champion.